Posted in2024 Paris Olympics, Editor's Picks, Sports

AR takes center stage at Paris Olympics, from interactive vending machines to immersive posters

PARIS – With over 15 augmented reality experiences developed, this year’s Summer Olympics is incorporating AR like never before. The IOC and the Paris 2024 organizing committee engaged in a variety of digital partnerships to bring AR into the Olympics. From the world’s first AR vending machine to Olympic-themed filters and Lenses, each AR experience […]